For more than 130 years SPP Pumps has been a leading manufacturer of centrifugal pumps and associated systems, a global principal in design, supply and servicing of pumps, pump packages and equipment for a wide range of applications and industry sectors. For the last decade, we have been their marketing agency, working with them closely to achieve global success in their industry. This most recent website is the latest evolution of their online presence and would bring new functionality, improved mobile user experience and continued high levels of search engine optimisation.
With a wide variety of services available across the globe, the key to the success of this global website was localisation. We achieved this by the implementation of geo-location technology to ensure that visitors saw the services and contact details relevant to their location.
With the website optimised for all devices, the result is a website that serves up relevant user content and avoids overloading users with options and copy. Thanks to the SEO strategy developed as a key component of the design, the new website achieves excellent search engine results which is further improved by the ongoing SEO campaign that we run.