4eco approached us to drive the marketing strategy and plan for the launch of a unique bio-plastic range of cutlery and straws. Their brief to us was to develop a complete launch programme including an integrated approach to both online and offline communication channels.
4eco are now well advanced into their project and are enjoying steady growth in brand awareness. The brand itself has been well received and sits comfortably within this market sector while being fresh, new and exciting. The range of marketing materials online and offline have portrayed a professional and dynamic company allowing 4eco to become involved with key discussions via high-level meetings and symposiums. The products range went on sale at the end of May 2019 and Red Ant Solutions has been key in identifying a distribution partner for both wholesale and internet retail sales.