Veterinary acupuncture is becoming more and more popular in the UK as a sole treatment or as part of an integrated approach to cases.
Our brief from the ABVA required a new fully responsive website, delivering a great user experience for both Vets and pet owners.
It had to provide information on the treatment and courses available, have a bookings facility, a members extranet area, discussion forum and a “Find a Vet” for owners to locate their nearest Vet offering the treatment.
Our design focused on the user experience to ensure that each visitor journey delivered the key services and features provided by the ABVA, quickly and easily. Through an initial consultancy and then full brain storming session, we gained the understanding and knowledge to design a set of common yet flexible templates which would deliver a user centred and on-brand experience to cater for the different types of visitors.
We have delivered a brand new, mobile first website with members extranet; secure course bookings which is extremely user friendly. The design and structure are flexible for future initiatives and requirements.
Feedback received has been excellent, helping our client to grow their business, whilst promoting and strengthening their brand. The natural SEO as a result of the new, optimised website delivers excellent results.